Digital + Media Consultant
Bekim Betoni Rauseo is the principal consultant at Digital Mass Solutions (DGTLMSS+). He is a Caribbean-based brand strategist using design-thinking methods to help creative industry businesses succeed.
With 15 years international experience he activates consumer engagement for brands by focusing on their business goals. His industries of preference include Caribbean lifestyle brands that define the modern Caribbean culture and aesthetic.
He has previously held leadership positions such as Chief Digital Officer at McCann POS, Strategic Director of LIP Label Barcelona, Regional Commercial Content Manager, Trend Media by Digicel.
Schedule a clinic or consult session.
Work with me!
Why collab with me?
Using the Chiral Axis framework, my service and media-based work merge regional insight with cutting-edge AI tools to help you innovate, build memorable brands, and harness authentic storytelling. Together we will identify the niche your business occupies and navigate your business towards sustainable growth.
Strategic Toolkits
Access the Coherence Matrix and other creative tools designed to launch standout Caribbean brands and creative projects. My preference towards digital-first initiatives enables easy to manage workflows that support entrepreneurs who do not have time or the luxury to make expensive mistakes.
Exclusive Brand Archive Access (BETA)
Opt-in early access to a curated digital archive focused on the most dynamic, culturally resonant brands and campaigns in the Caribbean. Learn what works, understand the trends, and get inspired. This is in its early phase of development. If you are interested, be sure to ask me.
Premium Downloads
Ready-to-use templates, case studies, and assessment tools are instantly available and are designed for Caribbean entrepreneurs, creators, and consultants. Access to these downloads are based on the client’s business operation. Not everything I do needs to be applied to every strategy. I am more concerned with what’s manageable for my clients.
Projects
Behind D’ Brand
Behind D’ Brand is a talk-driven program and multimedia platform strategically designed to empower emerging entrepreneurs, artisans, and small and medium enterprises (SMEs/MSMEs) operating within the Caribbean’s art, design, and craft sectors. The platform is positioned at the intersection of creative industry and business development, serving as a critical engine for visibility, education, and growth for Caribbean-based MSMEs.
Profiles
A spotlight on trailblazers shaping industries, creating opportunities, and inspiring the next generation of entrepreneurs across the region.
PILOT
Radiant Fields
Radiant Fields is a media-based art project that investigates the evolving relationship between perception, memory, and identity in the Caribbean through the symbolic and technical progression of image-based media. The work unfolds across three phases—Image as Field, Field as Volume, and Volume as Immersive Experience—each reflecting a shift in how digital formats mediate and transform our understanding of space, self, and culture.
